The Ally Coalition 101
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Fans and organizers gathered on stage at a show
The Ally Coalition × Propeller

The Ally
Coalition
101

A few minutes on TAC: how a concert ticket turns into help for a queer kid in that city, and what you can do that actually counts.

A short course, one step at a time
The model

A dollar, and
an introduction.

In their own words: “Through tours, campaigns, events and partnerships, TAC provides critical support for grassroots non-profit organizations bettering the lives of LGBTQ youth.”

In practice that starts with a tour. An artist agrees to give $1 from every ticket sold. Ethel Cain did it across the Willoughby Tucker Forever Tour. So did Trixie Mattel, Joy Oladokun and Djo.

Then the second half, which is the part people miss. TAC invites the LGBTQ+ organization from that city to set up a table inside the venue, night after night. The money and the introduction arrive together, in the same room.

A crowd at a show holding a rainbow flag

That is what the word coalition is doing in the name. When TAC wrote a letter backing the Equality Act, over 350 musicians signed it, from Elton John to Lady Gaga to Ariana Grande.

Read all four to continue
Watch

Why she’s
all in.

The coalition runs on artists who mean it. Before anything else, here is Hayley Williams on why she keeps showing up for LGBTQ+ young people.

Hayley Williams for The Ally Coalition · @allycoalition
Watch to continue
Knowledge check

A local group has a table at the show. What is that table for?

“We worked closely with (TAC), to organize tabling for our fans, educating them about local and national organizations that work to defend LGBTQ rights, abortion access… putting together bespoke experiences in every city for our crowds. The resource we had was people’s attention, and the resource they offered in return was their time, dedication, expertise, volunteerism, and hopefulness.”

Lucy Dacus, boygenius
Answer to continue
Who TAC supports

TAC backs
the whole
network.

TAC does not run shelters or clinics. It backs what it calls “a network of community-based non-profits” that already do, and it keeps the list public. Communities across the country, and on into Canada, the UK and Europe.

Open each region

A few of them in the US: Magic City Acceptance Center, Birmingham · House of GG, Little Rock · Safe Place for Youth, Los Angeles · The Center on Colfax, Denver · SMYAL, Washington DC · JASMYN, Jacksonville · Ruth Ellis Center, Detroit · Bridgercare, Bozeman · Thrive Youth Center, San Antonio · Lambert House, Seattle · Outright Vermont, Burlington · People Spread Love, Jackson
In Canada: QMunity, Vancouver · The 519, Toronto · Friends of Ruby, Toronto
In the UK: Papyrus UK, London · AKT, London · The Proud Trust, Manchester · Birmingham LGBT Centre
In Europe: OutHouse, Dublin · Rainbow House, Brussels · Nummer gegen Kummer, Cologne · Inter-LGBT, Paris · COC, Amsterdam
Open all 4 regions to continue
Why a room like that matters
Of LGBTQ+ young people who wanted mental health care in the past year, what share could not get it?
20%
0%100%
44%

wanted care and did not get it. In the same survey, 36% of LGBTQ+ young people had seriously considered suicide in the past year.

And the finding that explains why a drop-in centre is not a soft option: in communities the young people described as very accepting, 6% had attempted suicide in the past year. In communities they described as very unaccepting, it was 18%.

Lock in a guess to continue
Knowledge check

Compared with their peers, how much more likely are LGBTQ+ young people to experience homelessness?

120%

more likely than young people who are not LGBTQ+. The driver is not the streets, it is the front door: family rejection, and being asked to leave home for who you are.

It is why the press shorthand for TAC is an organization that supports unhoused LGBTQ+ youth, and why the groups on its list run housing and drop-in services as much as anything else.

Answer to continue
Watch

Why any of
this matters.

Numbers are one thing. Here is Brittany Howard, in her own words, on why supporting LGBTQ+ young people is not optional to her.

Brittany Howard for The Ally Coalition · @allycoalition
Watch to continue
What support looks like up close

Take what
you need.

Every December TAC runs a Day of Services with The Center in New York. A floor of the building becomes a shop where young people take what they need, for free, and choose it themselves.

Alongside a hot meal, flu shots, HIV testing and haircuts. Nothing about that list is symbolic.

Reveal all 4 to continue
The other thing they build

Sound
Studios.

TAC ships portable recording studios to the same organizations on that list, custom built with Bose, Korg, Shure, Ableton and Microsoft. Music, podcasting, spoken word: whatever the young people in that building want to make.

The reason it is not a nice extra: a studio is a door people will walk through voluntarily. TAC describes it as creating “a pathway to life-saving services for LGBTQ youth, such as housing, medical care, counseling, and job training.”

“We envision a world where public recording studios are as important to the fabric of a community as playgrounds, libraries, and parks.”

The Ally Coalition, on Sound Studios

“I plan to spend a large part of the next chapter of my life bringing these spaces to people who wouldn’t have access to them.”

Jack Antonoff, TAC co-founder
Read all four to continue
The part you can do today

How to call
an office
properly.

In 2025 the ACLU tracked 616 anti-LGBTQ bills in US state legislatures. TAC publishes a script for calling your representative about them, and the useful part is not the wording. It is the mechanics almost nobody knows.

Tick each one off

Tick each box to continue
The night it all runs on

The Talent
Show.

What is unusual about the way the Talent Show is booked?

Tickets go on sale with no lineup attached. Fans buy on trust, and the names walk out one at a time. In 2025 the last of them was Florence Welch, closing with “Dog Days Are Over” alongside everyone who had already played.

Read it, then answer to continue
Watch

Backstage at
the show.

Claud, one of the names that has walked out on that stage, filmed backstage at TAC’s 10th Annual Talent Show.

Claud at the 10th Annual Talent Show · @allycoalition
Watch to continue
Where fans come in

What the
crowd raised.

TAC has run campaigns with Propeller for years: take an action, get an entry, and the prize is usually something only that artist can give. Signed setlists, a seat at a soundcheck, a trip to the Talent Show. Across all its touring work TAC counts more than 30,000 fans rallied to take action for LGBTQ equality.

Add up every TAC campaign on Propeller. How much have fans raised?
$300,000
$0$2M
$1,167,936

across every Ally Coalition campaign on the platform, built out of tens of thousands of individual donations. 1,099 people now give to TAC every month, tour or no tour.

Lock in a guess to continue
Proof, from two of them
Ashlee S. and her sister at the NYU Skirball Center

“The entire experience was so incredible! My sister and I had a blast in New York, but the best part was hands down the talent show… watching such talented artists in such an intimate environment while raising money for charity felt like a dream.”

Ashlee S., winner of the trip to the 8th Annual Talent Show

“I tried to get tickets both through the pre-sale and general admission and had no luck. I was extremely disappointed after waiting in the ticket queue when tickets sold out almost immediately. I found the Propeller posts for the sweepstakes and decided to enter because why not? I made a donation to TAC and had entries, so either way I was happy to be supporting a cause that I feel strongly about.”

Cailyn Z., winner of the trip to the 11th Annual Talent Show

“My highlight of the show was when Florence Welch came out as the final surprise act and sang ‘Dog Days are Over’ with all of the previous acts. She invited the audience to stand up and sing along and it was a moment of togetherness and community that I haven’t felt in a long time.”

Cailyn Z., on the night itself
Read all three to continue
Artist voices

In their
own words.

This is who shows up for TAC. Dozens of artists have recorded a few seconds on why LGBTQ+ young people are worth backing. Play any one to continue.

Watch any one to continue
Course complete

Now you
know TAC.

A dollar from a ticket, a table in the venue, and a whole network of organizations already doing the work. Plus one phone call that anyone reading this can make.

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